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Events and fairs

BIT Milan: Borsa Internazionale del Turismo, dates and how to get there

The tourism and travel fair: destinations, tour operators and industry news. Direct M1 from the suite.

Mappa di viaggio, BIT Milano

When: 9–11 Feb 2027
Where: Fiera Milano Rho (Strada Statale del Sempione 28, Rho)
From the suite: direct M1 red line metro from Lima or Loreto to Rho Fieramilano, about 30–35 minutes with no changes

What is BIT?

The Borsa Internazionale del Turismo brings together tourist boards, tour operators, travel companies and destinations from all over the world. It is mainly a trade event: check the official website for admission details for the next edition.

Getting there from the suite

M1 red line from Lima or Loreto to Rho Fieramilano, about 30–35 minutes with no changes. A standard urban ticket (zones Mi1–Mi3) is all you need, and you can also pay by contactless card at the turnstiles.

Around the same time

In February, BIT comes right after MIDO and shortly before Women’s Fashion Week: the city is full, so it’s best to book early. On our website you pay 20% less than on booking sites: check your dates.

Stay just steps away

Mercadante Suite: two suites at Via Saverio Mercadante 10, 10 minutes from Milano Centrale station. Book on our website and pay 20% less.

Exclusive offers and Milan trade fairs

At most 1–2 emails a month: trade fair dates, events and subscriber-only discounts.